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Brazilian Blow-Dry

The Kerastraight semi-permanent blow-dry is the original, protein-based straightening and repair treatment, designed to transform dry, frizzy hair into manageable smooth tresses. The most effective Brazilian blow-dry treatment available, it is formaldehyde-free and works by smoothing hair without causing damage or changing the structure.

How long does the treatment last?

On average, the effects of a keratin hair smoothing treatment will last for two to four months.

What are the benefits of a Brazilian Blow-Dry?

• Reduced styling time
• Humidity, rain and sweat resistant
• Frizzy hair and tight curls will loosen and smooth
• Can be used on all hair types including coloured, permed, relaxed, highlighted and bleached hair
• Repairs and straightens hair simultaneously
• Can be used on damaged hair
• Aftercare products are sulphate- and sodium-free

A consultation is required along with a skin test at least 48 hours prior to your appointment. To book your complimentary consultation, contact your nearest Westrow salon.






Bridal Hair